Scientia Ad Sapientiam

Scientia Ad Sapientiam
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Multimedia Advertising Professional Photographer.

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Leonardo Barros Graduated in Propaganda by Society of Fine Arts in Advertising. MBA Diploma in ESPM - School of Advertising & Marketing - Creative School.      


My goal is to create multimedia concepts
Publisher expert in audio visual, graphic arts and multimedia works in advertising as a freelance since 1994, with techniques applied in communication studies and projects on Culture, Sports and Tourism. Graduated in propaganda by Society of Fine Arts and MBA Creative in ESPM. Graduating in Archivology/Tourism in UNIRIO/UFRRJ respectively. Sort of salary by category/function plus differential skills benefits for production/performance compatible with functions results are my career goals.
I have specialized in the tools of contemporary work, I am part of the National Association of Photoshop Professionals NAPP and creative communities on the web, tuned to the changes and developments in Marketing in Brazil and Worldwide.
Current studies in E-commerce and Content Management Systems CMS and Web Marketing Training Courses in University based in London, specializing in Search Engine Optimization SEO and Search Engine Marketing SEM - disciplines in which I am in training for Competent Internet Marketer CIM, aiming to empower me in Internet Marketing.
Recently I was invited to join United Press Photo UPP - International Association, a private nonprofit that promotes good ethical practices, cultural and environmental issues in the media, photography and photojournalism, based in Portugal.

Academic Degrees


Bachelor em Tourism EAD 1st place, RJ NOV 2011 - UFRRJ;

Federal University of the State of Rio de Janeiro – UNIRIO. Archivology – On going.

E.S.P.M - School of Advertising and Marketing. Creative MBA degree.

University Estácio de Sá Internet Environments Management.

School of Arts and Crafts Society of Fine Arts.


Professional Experience
I started in the commercial area of ​​some sports newspapers, with articles on local events, special sections of the neighborhood since 1994. I started internships and assisting art directors at agencies until mid-2005. I became quite proficient in communication. Always on the lookout for new opportunities and professional connections, striving for excellence in the results, these are some career marks:

clip_image001 I Realized the Short Documentary Hands Made of Faith, preview in Benin, Africa in 2012, producing the feature film The House of We All from audiovisual encounters with Africans.
clip_image001 Specializes in the tools of contemporary work and creative communities on the web, and programs of study Marketing in Brazil and worldwide.
clip_image001 Associate at the National Association of Photoshop Professionals NAPP
clip_image001 Invited to United Photo Press Association UPP private international nonprofit that promotes good ethical practices, cultural and environmental factors in the media, photography and photojournalism, based in Portugal.
clip_image001 Director of photography in digital studio. Customers: Hi, Tim, Telemar, Sendas, Cold Point, Xerox, Velox, Petrobras, South Zone, CCRJ, L'Oréal Paris. Artephoto Photography Productions for two years.
clip_image001 Assistant Art Director. Customers: Rio Off-price, Island Shopping Plaza, Audi Rio, South America and Casa & Video Vehicles. Immediate Communication (current Agency 3)
clip_image001 Music Production, concerts and events for the Project (021), with presentations at conferences, sporting events and cultural programs. Producer and Stage Technician, functions in Sartori Music Production.
clip_image001 In Globo TV I coordinated ZERO 21 band group, in TV show program presented by Marcio Garcia. Laboratory two years.
clip_image001 RIO +20 Advances and Challenges at the Rio´s City Palace in November 2011;
clip_image001  In 2001 realized presentations and cultural events organized sports team in the Club Mediterrane in Angra dos Reis.
clip_image001 XIV ECODOURADOS - Ecosystems and Sustainability, MS 2011 JUN;
clip_image001 XII Leisure in the USP, SP MAY 2011;
clip_image001 Rio´s Tourism Hall - New experiences and good business, Copacabana OUT 2011;
clip_image001 UERJ Studies Program Latin America - Policy Debate Public Safety, RJ OUT 2011;

Technical & Operational Photography Camera

Computer Grafics Operator, Assistant Director Manager, Assistant Camera Handler Operator,
Photographer of Analog and Digital Equipment.
I was recently assistant to the director of photography for the program Radical Beauty on BandTV Network and Still Photography for pilot production.
Built extensive images and action sports database images of athletes in Pro Surf National Circuit – The Brazilian SuperSurf and BrasilTour.
I can operate Nikon cameras label, Fuji, Pentax, Contax G2, Mamiya RZ67, Cambo 4x5/8x10, Sinar 4x5, Digital Câmera Back Phase One.
Experience in photography studios and production for advertising agencies in Rio de Janeiro
Filming with DVs, Sony Handcam and easy to operate BetaCam older models by brief presentation of functions and technical characteristics.

Art Direction

Major consumers companies attended in services by advertising and publicity in career:
Oi, Tim, Telemar, Sendas, Ponto Frio, Xerox,Velox, Petrobras, Zona Sul, CCRJ, L´Oréal Paris, WilsonKing, Nova América Shopping, JB Fm, BushGardens, Clear Channel, Duloren, Rio Off-price, Ilha Plaza Shopping, Audi Rio, Sul América Veículos, Casa & Vídeo and others.

Major Clients in Portfólio


Tourism & Events
During two years coordinating and producing events and concerts for the project 021 (artistic musical group) in presentations at conferences and performances, sports events and cultural programs. Followed in 2001 by performed cultural shows and events organized as part of my duties in team sports Club Mediterranée in Angra dos Reis.

Proactive attitude


Summary of Activities


I have a well-diversified resume work on a few features experience, from what I've seen so far, in positions of prominence when the candidate favors exceptional talent services. If you notice on my resume, I have extensive experience in nearly all areas of art and culture such as audiovisual and its applications, and have experience in the Tourism, Events and Entertainment, especially Show Business with musical groups and world music DJ brazilian flavors repertory. I really feel I can bring a little culture to this aboard. I had been doing some good work in Club Mediterranée as water sport team and events organization, just for an example. Extra Courses:

clip_image001 OpenOffice; Adobe CreativeSuite; Lightdesign, ProTools, PA audio technician operator;
clip_image001 Communication; Media Advertising Service Provider; Show Business Entertainment Events; Tourism & Hospitality; Art and Music Director, Tour Manager are areas where I operate as micro entrepreneur.

I have been doing workshops in ecotourism and sustainability, Trainee Manager in Culture
and Tourism, formatting product projects and services in the productive chain, Planning Guided Tours to tourists in Rio. Photography, film, music, sports, navigation, oceanography, ecotourism philosophy are my hobbies and interests. I want to show a bit of my Art on Backstage or Tour Manager, increase services culture a personal point of view.


Home Office Equipments & Softwares


Analog 35mm camera (Nikon F-100);
Digital (Fuji) to cover 1m ² at 300 dpi resolution;
Focal length of 24mm (wide) to 600mm
(Super Tele) Macro and photo (microscopic subjects);
CPU 2.66GHz OS Windows Vista Business Intel(R) Core(TM)2 Duo
2 monitors balanced with Adobe Profile.
Softwares (Mac / Pc)
- Microsoft Office, OpenOffice;
- Adobe Photoshop & Illustrator (high level);




fotos-produtos-div-col
 
Scope of Activities

Communication
Media / Advertising / Printing and Publishing
Internet / Web Sites / Service Provider
Tourism & Events
Entertainment / Hospitality / Show Business

Languages

Fluent English and basic spoken Spanish

It´s still possible leasing of equipment for specific tasks foreseen in budget.
All services that can be made. Check this out!


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